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Advertising Series: #7 - What are your unique selling points? Make sure they're known! Why you over your competition? December 26, 2011 Advertising Series: #6 - "Why do I care???" Make sure you've answered that question as soon as the reader sees your ad with a big claim, a curious headline or an epic image. December 19, 2011 Advertising Series: #5 - Don't underestimate white space. In a noisy, clouded advertising medium, white space can command the attention that you need through siliencing the noise. Plus... it looks great! December 12, 2011 Advertising Series: #4 - In radio, unless you have an easy to remember vantiy phone number or a jingle with it (ie. 737-1111), DITCH IT - repeat your website address 3 times; nobody will have a pen ready on standby for your ad to come on to write down the phone number. December 5, 2011 Advertising Series: #3 - Just because you put a website up doesn't mean people will see it. You are likely in a competitive market with dozens, hundreds or thousands of online competitors - ADVERTISE! Get exposure with PPC & SEO. Click here to read more!
QuickTips Articles
Four Tools to Help You Build Your Website With a CMS Easy Thumbnails If you have a good CMS, it will automatically create thumbnails or smaller versions of an image as required. Less sophisticated Content Manage... Read Article You've Only Got Seconds For A Website Impression To make an impression on your web prospects, you've only got seconds – some studies suggest even milliseconds. Communicating your brand, purpose, and cap... Read Article Setup a Hotkey to Open a Website To setup a hotkey in Windows to open a frequently visited website, simply use the following instructions: Right –click on your desktop, then click “Ne... Read Article PHP Function: Get Age by SQL DATE A fairly simple procedure - calculate age from an SQL formatted date (YYYY-MM-DD) - or so I thought. In my haste to develop an application for a customer's web... Read Article How to Disable Browser Add-ons Did you know that your internet browsing experience might be lagging as a result of too many browser add-ons? Here is how to disable them: Internet Explorer ... Read Article Click here to read more! |
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